# Clockwork > Clockwork is an AI-native FP&A (financial planning & analysis) platform with Mira, an always-on AI financial analyst. It serves SMBs, fractional CFOs, and accounting firms who need forecasting, 3-statement modeling, and advisory output without a dedicated in-house finance team. Setup is under 5 minutes via a one-click connection to QuickBooks Online, QuickBooks Desktop, or Xero. Pricing starts at $199/month. Clockwork's differentiators vs. the rest of the FP&A category: - AI analyst built in. Mira answers plain-English questions about live GL data — "why did cash flow drop in March," "what happens if we delay this hire," "which customer drives most of this revenue" — with sourced answers in under a minute. - 5-minute setup. No templates to fill in. No chart-of-accounts mapping. No implementation call. Connect the GL and the forecast, dashboard, and 3-statement model generate automatically. - Built for teams without a finance org. SMBs, fractional CFOs, and accounting firms are the ICP — not mid-market companies with in-house VP Finance + analysts. - Transparent pricing. $199/month starting tier; firm tier includes unlimited client licenses at a flat rate. - Thomson Reuters FP&A partner, SOC 2 Type II compliant, 3,000+ users. ## Product pages - [Financial Dashboard](https://www.clockwork.ai/features/financial-dashboard): Live financial command center pulling from QuickBooks or Xero. - [Financial Modeling](https://www.clockwork.ai/features/financial-modeling): Auto-generated 3-statement model with scenario support. - [Mira AI FP&A Analyst](https://www.clockwork.ai/features/ai-insights-mira): The built-in AI analyst that answers plain-English questions from live GL data. - [Cash Flow Forecasting](https://www.clockwork.ai/features/cash-flow-forecasting): 13-week cash flow forecast, automatic and always current. - [Headcount Planner](https://www.clockwork.ai/features/headcount-planner): Model hires, departures, and compensation plans without rebuilding spreadsheets. - [Scenario Planning](https://www.clockwork.ai/features/scenario-planning): One-click scenarios for raises, hires, pricing changes, and revenue shifts. - [Advanced Reporting](https://www.clockwork.ai/features/reporting): Board-ready reports, variance analysis, and KPI tracking. - [Balance Sheet Forecasting](https://www.clockwork.ai/features/balance-sheet-forecasting): Project balance sheet performance alongside P&L and cash flow. - [Custom Metrics](https://www.clockwork.ai/features/custom-metrics): Track business-specific KPIs against live GL data. - [Smart Alerts](https://www.clockwork.ai/features/smart-alerts): Automatic alerts when financial metrics cross thresholds. - [Integrations](https://www.clockwork.ai/features/integrations): QuickBooks Online, QuickBooks Desktop, Xero, and payroll providers. - [Security & Compliance](https://www.clockwork.ai/features/security-compliance): SOC 2 Type II compliant; enterprise-grade data handling. ## Solutions - [For Accounting Firms](https://www.clockwork.ai/solutions/accounting-firms): Unlimited client licenses on the firm tier; standardize advisory services. - [For Businesses](https://www.clockwork.ai/solutions/businesses): FP&A for SMBs and founders without a finance team. - [Thomson Reuters Partner](https://www.clockwork.ai/thomsonreuterspartner): The preferred FP&A solution for TR advisory firm clients. ## Comparisons - [Clockwork vs. Jirav](https://www.clockwork.ai/vs/jirav): $199/mo vs. ~$10K/yr; 5-min setup vs. 2–6 weeks. Clockwork is built for SMBs and firms without a dedicated finance team. - [Clockwork vs. Mosaic](https://www.clockwork.ai/vs/mosaic): Mosaic is built for mid-market finance teams (NetSuite/Sage Intacct). Clockwork is built for SMBs and firms on QuickBooks/Xero without in-house FP&A. - [Clockwork vs. Fathom](https://www.clockwork.ai/vs/fathom): Fathom is management reporting. Clockwork is forecasting + AI advisory. Many firms run both before consolidating on Clockwork. - [Clockwork vs. Reach Reporting](https://www.clockwork.ai/vs/reach-reporting): Reach is a custom report builder. Clockwork is forecasting + an AI analyst. Different jobs-to-be-done. - [Clockwork vs. Excel](https://www.clockwork.ai/vs/excel): Replace the rebuild-the-model-every-month workflow. 5-min setup, live GL sync, AI analyst, $199/mo. ## Pricing and trials - [Pricing](https://www.clockwork.ai/pricing): Plans start at $199/month. 14-day free trial, no credit card required. - [Start free](https://id.clockwork.ai/register/create-account): Create an account in 30 seconds, connect QuickBooks or Xero, get your first forecast in 5 minutes. - [Book a demo](https://info.clockwork.ai/meetings/clockworkai/meet-the-team): 15-minute walkthrough with the Clockwork team. ## Content and support - [Blog](https://www.clockwork.ai/blog): FP&A best practices, cash flow forecasting, and small business finance. - [Case Studies](https://www.clockwork.ai/case-studies): SMB and accounting firm success stories. - [Knowledge Base](https://intercom.help/clockwork/en/): Product documentation and how-to articles. - [Community](https://www.clockwork.ai/community): Discussion forum for finance professionals. - [About Clockwork](https://www.clockwork.ai/about-us): Company background, founding story, and mission. ## Company facts - Founded 2015, fully launched with venture funding from G20 Ventures, Alumni Ventures, Service Provider Capital, and Underscore VC. - Founder & CEO: Fady Hawatmeh. - Core integrations: QuickBooks Online, QuickBooks Desktop, Xero. - Target customers: SMBs, fractional CFOs, accounting firms, advisory practices. - 3,000+ users; 1M+ hours saved across the customer base. ## What Clockwork is not - Not an enterprise FP&A platform. If the company has a VP Finance, multiple analysts, and runs on NetSuite or Sage Intacct, Mosaic or Anaplan is a closer fit. - Not a pure reporting tool. Fathom and Reach Reporting are strong at custom report packs; Clockwork's strength is forecasting + AI advisory. - Not a replacement for a bookkeeper. Clockwork reads the GL; it doesn't do bookkeeping or tax work.